Briefly: first one was original, second was well-paced, third one was just plain smart. I generally lose interest when a movie is into its third installment (Sorry, Pirates of the Caribbean: At World’s End. Sorry, Transformers: Dark of the Moon. Sorry, Alvin and the Chipmunks: Chipwrecked; although I will admit you were pretty crafty in changing the “s” in “shipwrecked” into a “c,” because, you know, chipmunks! I got it! LOL!!!!). Back to Paranormal Activity 3. It truly is smart to a degree. At this point in the movie’s career, the producers know what works. Putting the camera on an oscillating fan to play “now you see it, now you don’t” newborn games with the audience works like a charm! The anxiety-provoking silence this movie uses, too, really makes you poot. And since this one is supposed to take place in the late 80s, my top hat goes off to the awesome 80s/early 90s house they use in the movie: perfecto! Still, all things come with a catch/disease, and this one just comes with the former.
Paranormal Activity 3 is evident when trying to not be obvious when stretching the plot. I mean, without giving anything important away, the movie starts by implying that the ghost stole home videos…sincerely? And let’s not forget when the family hears a noise upstairs and instead investigates a lower floor…closet? Just to give us a cheap thrill? I’m offended. In sum, PA3 has enough suspense to make you want sloppy seconds (or, here, fourths.!!!!!Paranormal Activity 4~LoOk oUt hAtAz 10//19/2012!!). By the time the usual 45 minutes of blase occurs just as in the first two movies, you know what formula the producers are going to feed you (ZOMG!!1 how clever: here, I imply that we, the audience, are infants, open to whatever the producers want to feed us. Genius.) with the usual boring first 2/3rds of the movie followed by a lot of suspense and a zany ending. Meh.